Innovative home shopping network CJ WOW SHOP hits a new milestone today as it surpassed the 1 million registered customers mark in 888 days of its operations. Puan Rusliana from Bandar Sri Damansara emerged as the 1 millionth shopper with the purchase of the ‘Spinax Zero Gravity Lounge Chair’ from the platform.
During his visit to thank and congratulate Puan Rusliana, Mr. Kim Yang Hyun, Chief Executive Officer of CJ WOW SHOP said,
“Crossing this momentous milestone solidifies our footing to be the leading media commerce platform that wows the lives of more Malaysians.
“This is an extension of CJ WOW SHOP’s commitment to deliver ‘shoppertainment’ – a satisfying shopping experience that is not just entertaining, but also one that customers can love, trust and rely on.”
With this current focus, CJ WOW SHOP is poised to finish on a strong note as it aims to surpass the RM200 million annual revenue mark by end 2018.
This is supported by a slew of initiatives that it has successfully rolled-out throughout the year, starting with its second-year anniversary campaign, ‘2 Tahun, Lebih WOW!’, which recorded 3 times more customers than its daily average.
To date, the network grew its customer base by 56 per cent since the end of 2017, validating CJ WOW SHOP as a proven home shopping service offering quality and innovative products that enrich people’s lives.
Over the years, CJ WOW SHOP has secured a strong base of repeat customers, as evident by the Top 100 customers who spent close to an average of RM14,600 per person on their purchases.
More rewards, More WOW
Recognising their essential contribution, the home shopping network had embarked on the “WOW in a Million” initiative to thank and reward its loyal customers.
Involving a month-long celebration, CJ WOW SHOP team comprising top executives, show hosts and crew members toured the nation visiting the Top 100 customers. Made up of among the highest spending customers, they were treated with various gifts and rewards at their doorsteps.
“Our success is paved by the trust and satisfaction of customers who have supported us throughout the years.
“They’re the reason we keep pushing our limits – reaching one milestone after the other.
“‘WOW in a Million’ is an opportunity for us to honour our most important customers and fans with great savings, mystery rewards and exciting surprises that will truly wow their lives.”
To complement the celebration, all shoppers will be rewarded with a RM20 shopping voucher each for their next purchase via CJ WOW SHOP’s e-commerce platform from 1 to 30 September 2018.
Customers can also look forward to a special all-day live show featuring guest celebrities where CJ WOW SHOP will be bringing more engaging interaction and exciting deals for customers.
CJ WOW SHOP is a joint venture collaboration between Media Prima Berhad and South Korea’s CJ ENM Asia’s No 1 TV Home Shopping operator.
Launched in April 2016, with much fanfare, CJ WOW SHOP’s strategic collaboration with home-grown brands such as Proton, HABIB and Simplysiti led to the network’s regional recognition at The Spark Awards 2017 for Best Sales and Marketing Intelligence Solution (Gold) and Marketing PR Awards 2017 Southeast Asia for the Best Direct-to-Consumer PR Campaign (Bronze).
Customers will be able to purchase the products seen on television by calling the toll-free hotline at 1-800-18-0808. They can also make purchases online by logging on to http://www.cjwowshop.com.my or by downloading the CJ WOW SHOP mobile app via Android or iOS.